Shelby Stanger is a journalist, writer and marketing consultant who covers adventure, action sports, business, travel and philanthropy.
She currently consults with a variety of clients including Nike Women’s, Bell Helmets, and the International Surfing Association on their PR and marketing initiatives.
Her published stories have been featured in Outside Magazine, Women’s Adventure, The San Diego Union Tribune, CNN.com, Surfer Magazine, South Africa’s Cape Argus Newspaper, and Shop-Eat-Surf.com (an industry trade site covering the multi-billion dollar action sports industry) where she is a regular reporter.
Besides being the first female pit reporter on the infamous Vans Warped Tour, Shelby has sandboarded down desolate sand dunes in South Africa, bungee jumped in New Zealand, spent the night at a homeless shelter in Atlanta, standup paddled a remote portion of the Peruvian Amazon River, and interviewed countless CEOs and athletes on assignment.
Outside of her career in journalism, Shelby previously was the international marketing manager at Vans, where for over five years she oversaw the iconic footwear brand’s activities in Asia, Latin America, Canada and the Australia/New Zealand regions. While at Vans, she also contributed chapters to the recently published Off the Wall: Stories of Sole From Vans Originals, a 207 page hardcover book published by Harry Abrams.
Shelby is passionate about sports and giving back. Aside from teaching surfing at the Surf Diva Surf School (where she has been a part-time surf instructor since 1996), Shelby serves as a Board Member for Outdoor Outreach, a leading non-profit in San Diego that teaches inner city kids to surf, snowboard and rockclimb.
Constantly on the move, Shelby is usually on assignment writing about unique personalities, innovative brands and world-class destinations.
She currently splits time between San Diego, Costa Rica and New Zealand. In her free time, Shelby enjoys surfing, yoga, running, and sampling the best local coffee from wherever she is in the world.